Ricta wheels were founded as a part of Flip Skateboards camp. Ricta skateboard wheels were founded by Jeremy Fox and Ian Deacon with the idea of bringing fresh tech to skate wheel design. Ricta Rapido formula gives maximum speed and super smooth roll. You can choose from the size of the Ricta wheels from 51 mm to 56 mm and Ricta Clouds come in a soft 78a, perfect for cruising. Nyjah Huston developed for Ricta Chrome Core wheel that features a plastic core for aiding the hardness of the wheel.

The Ricta skate team includes famous skaters such as Brandon Westgate, Chaz Ortiz, Clive Dixon, Cody McEntire, David Loy, Manny Santiago, Mark Frolich, Nyjah Huston, Samarria Brevard, Sewa Kroetkov, Tom Asta, and Yoshi Tanenbaum.